Topic

Social media marketing

Social media marketing
7 common social media mistakes for small businesses
Using the wrong platforms, posting too much information, and ignoring customer reviews are just a few of the missteps that businesses often make on social media.
Business best practices
How to choose the best social media platforms for your business
The best way to use social media depends largely on the type of business you run. Learn how you can benefit from six different social media platforms.
General liability insurance
Libel vs. slander: What’s the difference?
It’s important for business owners to know the difference between slander and libel and how to protect themselves from both risks.
Social media marketing
Can businesses use customer images on social media?
Sharing customer photos as they engage with your business comes with unique risks, and you'll need to take steps to make sure your business is protected.
Social media marketing
How to go viral on Instagram with your small business
Engaging with even a small percentage of the billion-plus people who use Instagram each month can have a tremendous impact on your business.
Social media marketing
Privacy issues with social media marketing for small businesses
Social media can be an invaluable marketing tool for your business. If you utilize social media, however, it is essential to be aware of the liability concerns that go along with it.
Social media marketing
How to respond to a social media lawsuit at your business
Social media use can be hugely beneficial for your small business, but it comes with its own set of risks.
Social media marketing
5 ways to prevent reputational damage lawsuits
Your small business could be at risk of a costly reputational damage lawsuit even if no harm was intended.
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