March 22, 2013
Ronda Rousey will serve as an insureon spokesperson as the company strives to help more of the 45 million small-business owners who fuel the U.S. economy.
CHICAGO—March 22, 2013
Mixed Martial Arts champion and Judo star Ronda Rousey has signed on as a spokesperson with insureon, the nation's leading online insurance agency for small businesses with over 30,000 clients. Insureon does not protect big business; rather, it focuses solely on the 45 million contractors, landscapers, janitors, nurses, consultants, technology firms, and restaurant owners who are the backbone and the real heroes of the American economy.
The insureon team is delighted to welcome the rising star, who holds the distinction of being the first and current MMA Women's Bantamweight Champion and will serve as a celebrity coach on the upcoming reality show The Ultimate Fighter. Prior to launching her professional career, Rousey distinguished herself as the first American woman to medal in Judo at the 2008 Olympic games in Beijing.
"We believe Ronda's mindset is the embodiment of what insureon's products do for our small-business customers," said Ted Devine, CEO of insureon. "Nobody can defeat Ronda, and nobody can defeat a small business with appropriate insurance coverage. At insureon, we are committed to providing small businesses with the insurance products that protect their businesses from whatever risks they face. Our clients are fighting to support their families every day. Ronda embodies this fighting spirit."
To date, Ms. Rousey maintains an undefeated 7-0 record and is among the first professional women Mixed Martial Artists. She has so far won all her fights in the first round and consistently uses her signature "arm bar" move to defeat her opponents, often in less than a minute of fighting.
A pioneer in the world of women's sports, Rousey's accomplishments recall those of driver Danica Patrick, golfer Annika S…renstam, and tennis player Billie Jean King. Like other professional female athletes, Rousey's accomplishments help empower women around the world – including those who own half of all the small businesses in the United States.
Bringing Ronda to the insureon team was a group effort, acknowledges Devine. All American Entertainment and The Specialized Marketing Group, Inc. (TSMGI) were pivotal players in the negotiations process. TSMGI's CEO Jordan Bressler is known for his role in helping Chicago's Aon Corporation secure naming rights for England's celebrated Manchester United soccer team.
"MMA is rapidly growing here in the U.S., and it's the perfect representation of what small-business owners do every waking minute: they're in the ring, they're giving it all they've got, they're trying a little bit of this and a little bit of that to figure out what works for them," said Bressler."Just like small-business owners, Ronda demonstrates the 110-percent effort that is needed to overcome obstacles day after day."
In the coming weeks, fans of Ms. Rousey will be able to see her in videos on insureon's YouTube channel and images of her elsewhere on the insureon website, www.insureon.com.
Since launching in 2000, insureon has offered insurance protection to more than 30,000 small businesses. Today, the company offers a wide range of business insurance products, including General Liability Insurance, Property Insurance, Cyber Liability Insurance, and more. Insureon has won over owners of small and micro businesses around the country by maintaining a commitment to streamlined, innovative processes, including an all-online application, a team of specialized insurance agents, and an industry-leading quote-to-bind turnaround time. More information about insureon is available at www.insureon.com.