New Insureon Microsite Equips Photographers and Videographers to Thrive in Competitive Industry


August 06, 2015 offers risk management resources to improve the odds for the 85% of independent photographers who go out of business within three years.

CHICAGO—August 06, 2015—Insureon, the nation's leading online provider of insurance for small and micro businesses, today announced the launch of, a microsite containing resources to help photography and videography business owners to protect and grow their businesses.

According to the Bureau of Labor Statistics, about 60 percent of photographers are self-employed. However, a three-year study conducted by photographer and business writer Dane Sanders shows that only 15 percent of photography businesses are still in business after three years.

"With barriers to launching a photography business lower than ever, many photographers are going pro without a sense of how to support the business side of things," said Ted Devine, insureon's CEO. "This site will help photographers of all experience levels reduce their exposure to the kinds of risks that can devastate an otherwise healthy business."

Specifically, the site includes a business center with instructive guides (including articles on budgeting for photography insurance), a free downloadable eBook that details the risks faced by independent photography businesses, sample insurance quotes and cost estimates, and a blog with the latest in photography and videography news. In addition, the site has an ask-a-question function where users can submit a question about risk management for their business.

The resources are part of insureon's ongoing efforts to strengthen small businesses by empowering them to prevent loss and avoid unexpected expenses. To browse the site and gain access to its free resources, visit


About insureon

The nation's leading online provider of small business insurance, insureon has written policies for more than 150,000 small business owners since 1997. It offers insurance (including General Liability, Professional Liability, and more) for freelancers, studio owners, and a variety of photography and videography professionals through its online application.



Betsy Gregg
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